SARZ Command for real estate brokerages in the UAE
Every lead gets a clock. Amber at 15 minutes.
SARZ Command gives a Dubai or UAE real estate brokerage one system for leads, viewings, deals, agents and commission. Every lead from Meta Ads, portals, WhatsApp and walk-ins lands in one queue with a response timer, and every agent's target and commission is visible, set up with your own stages and terms.
The chase
What you’re chasing today.
- Leads from Meta Ads that wait hours for a reply, or never get one.
- Every agent's clients living in their own WhatsApp.
- No idea which campaign actually produces deals.
- Commission worked out in a spreadsheet, and argued about at month end.
A day on SARZ Command
Your day, deal by deal.
Set up with your own stages: New lead → Contacted → Viewing → Offer → Closed.
- 01
SalesA lead arrives from a Meta Ads campaign, tagged with the campaign name. The timer starts: amber at 15 minutes, red at 30.
- 02
SalesThe agent replies on WhatsApp from the shared hub, so the conversation stays with the brokerage, not their phone.
- 03
SalesThe deal moves through your own stages, from contacted to viewing to offer.
- 04
ManagerThe manager sees every agent's response times and pipeline, and steps in on anything going red.
- 05
AccountsWhen a deal closes, commission shows as earned, pending or projected for the agent and for accounts.
- 06
OwnerThe owner sees which campaigns produce deals, not just leads, and every agent's target journey.
- Meta Ads · Marina 2BR campaign3m
- Portal enquiry · JVC villa17m
- WhatsApp · referral31m
Amber at 15 min · red at 30
Lead features
Built for how real estate brokerages work.
Response timers
LiveEvery new enquiry gets a timer that turns amber at 15 minutes and red at 30, so nobody is left waiting.
- Helps
- Sales, Manager, Owner
- Why it’s better
- Speed to reply is visible to everyone, live.
Meta Ads source tracking
LiveEnquiries from Meta Ads arrive tagged with the campaign they came from, through to the sale.
- Helps
- Owner, Sales
- Why it’s better
- See which campaign actually sells, not just which one gets clicks.
One enquiry queue
LiveEvery enquiry in one queue, from WhatsApp, calls, walk-ins, meetings, Meta Ads (with the campaign name), the website, referrals and repeat clients.
- Helps
- Sales, Manager
- Why it’s better
- No enquiry lives only in one salesperson's phone.
WhatsApp Hub
LiveOne inbox across your WhatsApp numbers, with chats linked to customers and jobs, saved replies and stage templates.
Sending is simulated until your Meta WhatsApp setup is complete.
- Helps
- Sales, Operations
- Why it’s better
- Customer chats belong to the business, not to one phone.
Target Journey
LiveEach salesperson's monthly target as a journey: a truck moves along the route as deals close.
- Helps
- Sales, Manager, Owner
- Why it’s better
- A target people actually look at.
Commission: earned, pending, projected
LiveCommission shown as earned, pending and projected, with a leaderboard and per-person stats.
- Helps
- Sales, Manager, Accounts
- Why it’s better
- No more month-end commission arguments.
The core modules (enquiries, quotes, jobs, customers, WhatsApp, finance, team and reports) are set up with your own stages and terms.
See it running
A guided demo on your own process. Set up for your business, run for you.
Questions, answered.
What's the best CRM for real estate in Dubai?
For a Dubai brokerage, the deciding factors are speed to lead, WhatsApp and commission. SARZ Command puts every lead in one queue with 15 and 30-minute response timers, keeps WhatsApp chats with the brokerage, tracks Meta Ads campaigns through to the deal, and shows agent targets and commission.
Does it track leads from Meta Ads?
Yes. Leads from Meta Ads arrive tagged with the campaign name, and reports show lead sources and conversion, so you can see which campaigns produce deals and not just clicks.
How does it make agents reply faster?
Every new lead gets a visible timer that turns amber at 15 minutes and red at 30, on the agent's and the manager's screens. Nothing waits unnoticed.
Can it calculate agent commission?
Yes. Commission is shown as earned, pending and projected per agent, alongside a leaderboard and each agent's target journey, so month end is a check, not an argument.
Do the WhatsApp chats stay with the brokerage?
Yes. The WhatsApp Hub is one inbox across your business numbers, with chats linked to clients and deals, so when an agent leaves, their conversations stay. Sending is simulated until your Meta WhatsApp setup is complete.
Does it list properties on portals?
No. SARZ Command is the system your team runs leads, deals and commission from; it doesn't publish listings to property portals. Keep your listing tools and bring the leads into one queue.
Every deal on one screen. No chasing.
Book 20 minutes. We’ll walk through SARZ Command with your own business in mind, and you’ll know whether it fits.