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SARZ CommandBusiness Management System by sarz.

Stop chasing. Your business, on one screen.

The business management system built for UAE SMEs.

SARZ Command is a business management system built for small and medium businesses in the UAE by SARZ, an AI and digital studio in Dubai. It brings enquiries, quotes, jobs, WhatsApp conversations, VAT invoices, cash collection, team targets and owner reporting into one system, set up for each business and run for you.

Book a demoSee what it does
  • Set up and run for you
  • Built in Dubai
  • VAT invoicing
  • WhatsApp-native
SARZ Command Owner desk: cash, receivables, payables and margin, live departures and alerts

Real screenSample dataThe Owner desk

The chase

Right now, your business lives in other people’s phones.

Before: chats, sheets and memory

SARZ Command shipments board: every job, its route, carrier, progress and stage

Real screenSample dataAfter: one board, in SARZ Command

Enquiries in a salesperson’s WhatsApp. Jobs in Jobs_FINAL_v3. Cash in a rep’s pocket. SARZ Command puts all of it on one screen you can read without asking anyone.

One job, start to finish

From a WhatsApp message to money in the bank.

Follow one job from the first message to the owner's numbers. Every hand-off happens inside the system, so nobody has to chase it.

  1. 01 · Sales

    An enquiry arrives on WhatsApp

    It lands in one queue with a response timer: amber at 15 minutes, red at 30. Logging a call takes about twenty seconds.

  2. 02 · Sales

    One click turns it into a quote

    Live margin, a warning below your margin floor, the right VAT, then a WhatsApp-ready text and a branded PDF.

  3. 03 · Operations

    The job moves through your stages

    On a board, a table or a departures board. Holds and exceptions show as a broken line with an alert.

  4. 04 · Customer

    The customer gets a WhatsApp update

    Automatically, at every stage. And the bot answers "where's my order?" without anyone picking up the phone.

  5. 05 · Accounts

    Delivered, then invoiced in one click

    An AED tax invoice with 5% VAT and your TRN, straight from the job, so nothing delivered goes unbilled.

  6. 06 · Accounts

    Paid, by bank or in cash

    Full or partial. Cash a rep collects stays awaiting deposit until it's banked.

  7. 07 · Owner

    The owner's numbers move, without a phone call

    Cash, receivables, margin and the team's targets update on the Command Center, live.

Standout features

The gauges worth watching.

The highlights. The full list, module by module: see them all.

  • Owner Command Center

    Owner Command Center

    Four money numbers on one screen: cash this month, receivables, payables and margin against last month, with a live jobs board and smart alerts underneath.

  • WhatsApp

    Live WhatsApp customer updates

    When a job moves stage, the customer gets a WhatsApp update automatically.

    Sending is simulated until your Meta WhatsApp setup is complete.

  • WhatsApp

    Customer WhatsApp bot

    Customers ask on WhatsApp for status, ETA, invoices or documents, request a quote that becomes an enquiry, or hand off to a person. No app, no login.

    Simulated until connected to your WhatsApp number.

  • Smart Quote Builder

    Smart Quote Builder

    Build a quote with live margin, a warning when you go below your margin floor, service-fee presets and the correct VAT.

  • Team, targets & commission

    Target Journey

    Each salesperson's monthly target as a journey: a truck moves along the route as deals close.

  • Role desks

    Six role desks

    Owner, Manager, Sales, Operations, Accounts and IT each get their own home, menu and colour line.

  • Enquiries

    Response timers

    Every new enquiry gets a timer that turns amber at 15 minutes and red at 30, so nobody is left waiting.

  • Finance

    Cash collected in person

    Cash a salesperson or technician collects is tracked as awaiting deposit until it's banked.

Rolling out next

  • Morning Brief on WhatsApp Rolling out

    At 8am the owner gets yesterday's cash, money owed, stuck jobs, sales, who's behind target, leaks and quiet clients in one WhatsApp message.

  • Profit Leak Detector Rolling out

    Eight checks for money slipping away (supplier overcharges, unbilled costs, margin erosion, delivered-not-invoiced, duplicate payments and more), with one-click fixes and an "AED recovered" counter.

  • Client Radar Rolling out

    Learns each customer's ordering rhythm, flags the ones who've gone quiet and gives you a ready-to-send win-back WhatsApp, with an "AED won back" counter.

Role desks

Six desks, six colour lines.

Sales sees enquiries. Accounts sees the money. IT never does. Switch roles to see what each desk shows.

SARZ Command Owner desk: cash, receivables, payables and margin, live departures and alerts

Real screenSample dataOwner desk · Command line

  • Cash, receivables, payables and margin at a glance
  • Every job and its stage, live
  • Alerts with one-click fixes
  • Team in sight: who's ahead, who's behind

A hidden menu isn’t security. Permissions live in the database: IT never sees money, and salaries stay private.

Not a mockup

Real screens. Not a pitch deck.

These screenshots are SARZ Command itself, built and run by us and first deployed for a Dubai logistics company. The data is sample data for a fictional company.

  • SARZ Command enquiries: every lead with its source, route and a clock on each one

    Enquiries

    Every lead, its source and a clock on each one.

  • SARZ Command cash flow: ninety days, actual then forecast, with money due in and out

    Cash flow

    Ninety days: what came in, and what's due in and out.

  • SARZ Command WhatsApp bot simulator: a customer asks for their shipment status and invoices

    WhatsApp bot

    Customers ask for status and invoices; the bot answers.

Real screenSample dataScreens from the live system

Made in Dubai

Built for AED, VAT and WhatsApp.

Built and supported in Dubai, for businesses where cash still changes hands and every customer is on WhatsApp.

  • AED + 5% VAT tax invoices

    Tax invoices in AED with 5% VAT and your TRN, in one click from the job.

  • WhatsApp Cloud API, multiple numbers

    One inbox across your business numbers, linked to customers and jobs.

  • Cash collected in person

    Field cash tracked as awaiting deposit, all the way to the bank.

  • E-invoicing, ready to connect

    Built to connect to your chosen FTA-accredited e-invoicing provider (ASP).

    UAE e-invoicing, explained

Industries

Same engine, your trade’s words.

First deployed for a Dubai logistics company. Set up with your own stages and terms. All industries.

How it works

We set it up. We keep it running.

  1. 01

    Discovery call

    Twenty minutes on how your business runs today and where it hurts.

  2. 02

    Set up for your business

    Your stages, roles, terms and existing data, set up for you.

  3. 03

    Connect WhatsApp and train your team

    Your numbers connected, and every desk shown to the people who'll use it.

  4. 04

    We keep it running

    Hosting, daily backups, updates and support in one monthly fee. You run the business; we keep the system running.

See it running

A guided demo on your own process. Set up for your business, run for you.

Book a demo

Results

Four numbers, watched from day one.

Four numbers we track for every client, from the first day.

  • First-reply time

  • Enquiry-to-quote rate

  • AED recovered

  • Hours saved per week

Blank until we have real numbers to put there. We don’t make them up.

Guides for UAE SMEs

All insights →

Questions, answered.

What is SARZ Command?

SARZ Command is a business management system built for small and medium businesses in the UAE by SARZ, an AI and digital studio in Dubai. It brings enquiries, quotes, jobs, WhatsApp, VAT invoices, cash collection, team targets and owner reporting into one system, set up for each business and run for you.

How is it different from Zoho or HubSpot?

Zoho and HubSpot are self-serve CRMs priced per user, strongest at sales and marketing. SARZ Command is set up and run for you, and covers operations as well: jobs through stages, VAT invoices, cash collected in person, supplier balances and the owner's money view, with WhatsApp built in.

Does it work with WhatsApp?

Yes. WhatsApp is at the centre: one inbox across your business numbers with chats linked to customers and jobs, automatic updates when a job changes stage, and a customer bot that answers status and "what do I owe?" questions. It uses the WhatsApp Cloud API; sending is simulated until your Meta setup is complete.

Does it handle UAE VAT invoices?

Yes. SARZ Command issues AED tax invoices with 5% VAT and your TRN in one click from the job, records full or partial payments by bank, cash, card or cheque, tracks aging, and keeps a VAT summary for your returns.

Is it ready for UAE e-invoicing?

It's built to connect to your chosen FTA-accredited e-invoicing provider (ASP), which every business in scope must appoint. SARZ Command isn't an ASP itself. Businesses under AED 50 million must appoint one by 31 March 2027 and go live on 1 July 2027.

Who owns my data?

You do. Your data is yours, is never sold or shared, and can be exported as CSV files at any time. Access inside your company is controlled by role, with permissions enforced by the database.

Can my team use it on their phones?

Yes. Every desk works on a phone, with a bottom menu per role, so salespeople, technicians and drivers can log enquiries, update jobs and record cash collected from wherever they are.

How long does setup take?

Usually within a week, and two weeks at most. It depends on your stages, roles and how much existing data we move in, and you get a timeline after the discovery call, before anything is agreed.

What happens if I stop?

You can export all of your data as CSV files. Because SARZ Command is a subscription, the system's code stays with SARZ and isn't handed over.

Swap the group chats for one screen.

Book 20 minutes. We’ll walk through SARZ Command with your own business in mind, and you’ll know whether it fits.

Book a demoSee what it does